A central assumption of ConsumerShift is that postmodern values are emerging as the primary shaping values of the …
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Introducing Four Types of Values for the Future
Having defined values in my last post, now is the time to describe the types of values shaping the future. I will cover …
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Defining Values in Light of Consumer Understanding
Values can be a controversial topic. In the political arena, the parties battle over who has the high ground on the …
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