In discussing the future of values changes and ConsumerShift, the question often comes up around the role of …
Values technology and the West Coast Truth
You might enjoy this radio interview I did with Russell Scott of the West Coast Truth radio program. We covered a wide …
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Spreading the word about ConsumerShift
As a reader of this blog, I'm assuming that you support the ideas about changing values presented in ConsumerShift. It …
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Tapping values as central to brand success
A new study by WPP Group’s global research agency Millward Brown and Jim Stengel, former global marketing officer of …
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A Postmodern Response to Fukushima Aftermath
The New York Times has a great piece, Japanese Take Food Supply into Their Own Hands, that provides an excellent example …
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Fun with Futures Wheels
One of the important tools in the futurist tool kit is the futures wheel. It is similar to mindmapping that may be more …
Strategic Foresight Certificate in Europe this Spring
We just finished teaching our week-long Strategic Foresight Course in Houston last week. A really great group. I'm sure …
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Guest blogging with 3 Geeks and a Law Blog
Just did a guest blog post "Future View: Aligning Offerings with Changing Values" for my friends at 3 Geeks and a Law …
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The Future of Values and Purpose
ConsumerShift holds that values are the key building blocks of our identity – who we think we are, what we believe, and …
Values, Public Relations, and Marketing Communications
I’m happy to note a contribution to the second edition of The Handbook of Strategic Public Relations and Integrated …
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Futurists as the Black Swans of Thinking about the Future
NOTE: I just produced a little "thought piece" for the Association of Professional Futurists newsletter that I thought …
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ConsumerShift nominated for APF Most Important Futures Works 2012
I am pleased to note that ConsumerShift was recently nominated for the Association of Professional Futurists' 2012 Most …
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Values Change Is More Implicit than Explicit
Gideon Gartner, the founder of Gartner, Inc. the technology research firm, recently asked the question, "As Lives …
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ConsumerShift featured in BeInkandescent
My friend and colleague Hope Katz-Gibbs just published a nice synopsis of Consumershift on here BeInkandescent ezine. …
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Values Change: The Why Is Important
The growing sophistication of consumers (aka "people'] at the leading edge of the value changes described …
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Bonus Material in ConsumerShift via QR Codes
Thanks to those who have picked up a copy of ConsumerShift. Some of you may have been wondering what those funny bar …
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If you need to be creative, don’t go to work (and other good stuff)
Values Shifts and Rewiring Your Brain
On Saturday, I did a 54 minute radio interview with Dr. Bob Rose on his "Rewiring Your Brain" show on BlogTalkRadio. The …
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“Community” and Long Tail Economics
Saw a great example of how a band called the Dollyrots enlisted its community of supporters to raise money to record an …
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Are “middle class values” a myth?
I recently came across a World Bank paper with the provocative question: is there such a thing as middle class …
Coast to Coast Values
I'm excited to be talking about values with host Ian Punnett on Coast to Coast Radio Saturday night at 10pm Pacific …
Values have a center of gravity
Real life is messy and people typically do not fit into neat little boxes with values any more than they do in any other …
No spinning
I recently submitted a "rule of thumb" titled "Be Who You Are" for a blog "tips for entrepreneurs" run by my good friend …
Redefining the good life
My always alert friend and colleague, Josh Calder of the Foresight Alliance pointed me towards another relevant values …
The Value of Personas
ConsumerShift identifies seven emerging meta-needs based on the changes in consumer values, that are brought to life in …
The Value of Emerging Need States
ConsumerShift uses needs states for illustrating how values changes, along with universal needs, and contextual trends, …
The value of values
Thanks to you early adopters on ConsumerShift -- I really appreciate you! For those new to this series on values -- and …
ConsumerShift is now available!
My book on the future of values, ConsumerShift: How Changing Values Are Reshaping the Consumer Landscape, is now …
Research into assessing values
Secondary research plays a key role along with primary in understanding the future consumer landscape. It is challenging …
Comparing Notes on the Pace of Values Change
My friend and colleague, Josh Calder of the Foresight Alliance, passed on list of “Top 2011 Values for Moms and Dads are …
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