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Emerging Need State 6: Getting real with the virtual

September 1, 2012 by Andy Hines Leave a Comment

Seeking assistance in incorporating the growing presence of the virtual into one’s life

“Getting real with the virtual” is the second of two emerging need states at the core of our second meta need “Pushing the Envelope” in ConsumerShift.

Those pushing the envelope will often see the virtual world as a rich playground to expand their capabilities. They will embrace the novelty and look for ways to add it to their repertoire of tools for improving personal performance. They may try on different personalities in the virtual world as a means to better empathize with others in the real world. The virtual world will be viewed as a new frontier full of enticing possibilities.

These consumers will seek assistance in how to integrate these possibilities into their lives, and be the first to try the latest innovations in the virtual space. They will not be overly concerned with the practical applications, at least in the beginning, but will enjoy the experience of something new. At some point, however, the enthusiasm will wear off if there is no longer a sense of how it can add to one’s capabilities. Their thirst for novelty will push those providing offerings in this area. Andy Hines

Filed Under: Values Tagged With: consumer understanding, Consumershift, need states, values, virtual

Thinking about Houston Tomorrow

January 13, 2011 by Andy Hines 7 Comments

I have the opportunity to speak locally tonight on the topic of “Houston 2040.” It’s for the Houston Tomorrow group, which I’m pleased to be [finally] looking in to. It’s interesting, some might say disturbing, that I’ve lived in Houston for five years now working as a professional futurist, but have thought very little about the future of Houston! While I’ve always taught at the University of Houston, my primary consulting work was done virtually for a company based in Washington DC with clients across the country and globe. I haven’t taken the time to really think through what’s happening in my own place. Part of it is probably a lifestyle that suggests a move every five years or so. Hopefully, that is changing and I’m here to stay. And I think that is “on trend” in that more and more people, with the capability to choose where they live, will make the choice to stay in a place they like instead of chasing the next job wherever it takes them (me).

So, here’s to thinking more about the future of Houston! Andy Hines

————-
My Houston 2040
A new Happy Hour meeting of the minds
Co-hosted by Houston Tomorrow, Air Alliance Houston, and Citizens’ Transportation Coalition

Thursday, January 13, 2010
5:00 – 6:45 PM
Rudyard’s Upstairs, 2010 Waugh Drive (map)
Free and open to the public. Food and drinks available at bar.

5:30 Jaime Gonzalez
Katy Prairie Conservancy
5:55 Andy Hines
University of Houston Futures Studies

The Idea
Houston Tomorrow, Air Alliance Houston, and the Citizens’ Transportation Coalition agree that Houstonians can build a better Houston today by thinking about the Houston we may inherit in 2040 and the Houston we want in 2040. Each happy hour will include time for networking and socializing, a topical speaker who will give an informational presentation on Houston urbanism, transportation planning, culture, environment, and more, and a visionary speaker who will give their “My Houston 2040″ talk:
• What do you think Houston will be like in 2040?
• What do you want Houston to be like in 2040?
• What do you want us to do to make Houston like you want it to be in 2040?
This month’s speakers
A Green Mirage: The human-nature disconnect and how Texas is responding to the challenge
Jaime Gonzalez
Community Education Manager, Katy Prairie Conservancy
President, Coastal Prairie Partnership

Jaime González earned a B.S. in Biology and a M.Ed. in Curriculum & Instruction – Science Education from the University of Houston. He currently serves as the Community Education Manager for the Katy Prairie Conservancy where he is responsible for developing and implementing public education and outreach activities, coordinating volunteers, and establishing partnerships with other organizations and agencies. In addition, Mr. Gonzalez continues to serve as an Instructor in the University of Houston’s College of Education, as a Steering Committee Member of the Texas Children in Nature coalition, and as President of the newly formed Coastal Prairie Partnership.
The Katy Prairie Conservancy is a nonprofit organization dedicated to preserving the Katy Prairie, an outstanding natural resource on Houston’s west side, for the benefit of the prairie’s wildlife and all Texans forever.

My Houston 2040
Andy Hines
Lecturer and Executive-in-Residence
University of Houston Graduate Program in Futures Studies

Andy Hines is Lecturer and Executive-in-Residence at the University of Houston’s Graduate Program in Futures Studies, bringing together the experience he earned as an organizational, consulting, and academic futurist. He is also speaking, workshopping, and consulting through his new firm Hinesight.
Before that, he was Managing Director of Social Technologies (now Innovaro), and served as an Adjunct Professor with the university for five years. Hines enjoyed earlier careers as a consulting and organizational futurist. He was a partner with Coates & Jarratt, Inc., a think tank and consulting firm that specialized in the study of the future. He was also Futurist & Senior Ideation Leader at Dow Chemical with a mission of using futures tools and knowledge to turn ideas into new business opportunities. Before that, Hines established and ran the Global Trends Program for the Kellogg Company.
Hines is motivated by a professional hunger to make foresight practical and useful, and he believes that foresight can help deliver the insight that is so needed in today’s organizations and the world. His goal, he says, is to infect as many change agents as possible with this message. Thus, he has honed a skill set designed to make foresight more actionable in organizations.

________________________________________
To learn more about the host organizations, follow the links below:

Houston Tomorrow
Air Alliance Houston
Citizens’ Transportation Coalition

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Filed Under: Talks Tagged With: future, Houston, lifestyle, virtual

Reaching the Student to Reach the Big Goal Workshop

December 2, 2010 by Andy Hines Leave a Comment

I’m very pleased to be working with the Lumina Foundation, which has the bold goal: To increase the proportion of Americans with high-quality degrees and credentials to 60% by the year 2025.” My session will explore what the students of the future will look like — demographics, values, needs, goals, etc. A few of the questions we hope to discuss include:

– Which mix of instructional options will students prefer: face-to-face, hybrid, virtual?
– What other ways might future students get the learning or credentials they need?
– How might future students remake the “traditional” educational pathway?

And then we’ll look at how higher education needs to change to align with those future students. The Lumina team has assembled an impressive list of participants –should be a great learning experience! — Andy Hines

Filed Under: Education Tagged With: demographics, Futures Studies, higher education, hybrid, Lumina, student, values, virtual, workshop

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    Someone asked me recently for my elevator speech on “what is a futurist?” Basically, if someone asks you what a futurists is, what’s your 30-second response. [And we require our students in the futures studies program to do one.] I’ll confess that I am not consistent, and that there are a whole bunch of calculations I […]
    Andy Hines

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